Pure, the heart beauty shot of the week

This is a "new" come into the world of beauty, a mark that is already talk about it in terms to say the least flattering. Pure is the new born labs that market already BioDerm, Esthederm, a sign of confidence when you know these two brands whose quality has been proven. So what's new at Pure? Well two concepts interesting to note that the first thing to know, the brand of cosmetics called biomimetic, if the term means nothing to you explains the principle further. The second thing to note is the concept A + B, Pure offers two major product families, the pure active on one side, meaning that a high concentration of active treatment that heals on its merits, and care "basic "on the other, that moisturize, matifient, rebalance, protect, ...